Why Is My eBay Listing Not Showing Up? How To Fix It

why is my ebay listing not showing up

Omar Founder of OJ Digital Solutions

Table of Contents

Welcome to the selling world. Running a business on eBay has many challenges.

Whether you’re a new seller or a rising star on the ecommerce platform called eBay, one particular challenge you might encounter is your eBay listing not showing up.

Why is my eBay listing not showing up? This question is common among eBay sellers, especially new ones.

If you’re a new seller wondering why you can’t see your eBay listing, don’t worry. I can help you.

I wrote this article to discuss the various possible reasons for your eBay listing not showing up in searches.

Let’s begin.

eBay Has Not Indexed Your Listing Yet.

There are two possible reasons for eBay not indexing your listing.

It Has Not Been 24 Hours.

Listings will not appear on the search results page until they are active, which can take up to 24 hours.

why is my ebay listing not showing up

If it hasn’t been 24 hours since you created your listing, don’t freak out about eBay not showing results.

Stay connected on eBay and chat with other sellers about anything or read eBay’s community resources page while you wait for the 24 hours to pass.

You Revised Your Listing Within 24 hours.

If you edit your listing within 24 hours, the clock restarts. You’ll have to wait another 24 hours after revising your listing.

2. eBay Has Removed Your Listing

Is your listing not showing when you enter a search word? You might have violated one of the platform’s policies.

In this case, you’ll receive an email within 24 hours explaining why eBay removed your listing. The email will also advise you to contact policy experts should you have any related questions.

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eBay removes any listing:

  • That is a duplicate.
  • That is prohibited or restricted.
  • That includes material that infringes on others’ rights.
  • That includes links that direct customers to another site.
  • That contains offensive material and illegal content.
  • That has misleading tactics.

Note that you can’t respond to the eBay email. If you have related questions or disagree with eBay removing your listing, you’ll need to contact eBay’s policy experts.

eBay would remove any listing that violates policy even if you made sales from it. It’s common for buyers not to find a listing after buying if eBay removed it because of a violation.

Duplicate Listings

eBay restricts sellers from simultaneously listing more than one fixed price of an identical item. You cannot list the same thing in different categories or with other user names.

You can refer to eBay’s seller guidelines if you have related questions or want to add a listing with multiple quantities or variations.

Prohibited or Restricted Listings

eBay bans certain items, like automatic knives, firearms, cigarettes, etc., and has strict rules on particular products. eBay doesn’t allow sellers to list restricted items.

If your item is restricted, look for the relevant policy from eBay’s comprehensive guide and read the details carefully.

Listings with Infringing Material

eBay will remove a listing that infringes on others’ intellectual property rights.

The platform’s Verified Rights Owner (VeRO) Program allows owners to report items that infringe on their rights.

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Infringements include using another owner’s trademark or copies of audio, video, images, and text without prior authorization.

You can contact the owner to take on legal positions if you don’t own the rights to your item. You can search the eBay Verified Rights Owner Program page for more details.

Listings with Links

It’s against eBay’s policy to link to other sites in your listing or item description.

eBay only allows a link if:

  • It directs to other eBay sites.
  • It displays product videos from eBay-approved sites.
  • It informs shoppers about eBay-approved freight shipping services.
  • It contains legally required information.
  • It credits third-party providers.

Abide by eBay’s linking policy to get your listing up and running.

Listings Containing Offensive Material and Illegal Content

eBay does not tolerate listings that support, encourage, or glorify discrimination, violence, or hatred. Examples include items that promote slavery, anti-Semitism, and Nazism, among others.

eBay also doesn’t allow listing items that contain bestiality, snuff films, and child pornography.
eBay. The platform takes extreme care to identify and remove such material.

Listings With Misleading Tactics

Is your listing not showing yet? eBay can remove your listings if you use unfair methods to gain visibility, eBay can remove your listings. As an eBay seller, you can’t:

  • Use keywords not directly related to your item.
  • Make comparisons with other listings.
  • Promote other listings.
  • Sell different brands or models in one listing.
  • Sell items in various conditions (new and used) in a single listing.

You can check the eBay FAQ page if you have other listing or selling-related questions.

How To Appear in Search Using Proper Listing Techniques

Here is how to appear in search using appropriate methods.

Optimize for Best Match

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1 – Have a clear, concise, and correctly-spelled title.

2 – Have a complete and accurate item description. Add specifics like an item’s make, model, size, color, and style.

3 – Have high-quality photos showing different angles. Do not add borders and text or use stock photos as the main picture.

4 – Use the proper selling format. You have two options: 1) the auction-style listing and 2) the fixed-price listing.

  • Use the auction-style listing if:
    • Your item is unique and hard to find.
    • You are unsure of the item’s value.
  • Use the fixed-price listing if:
    • You know the item’s value or the price you want to charge.
    • You have multi-quantity or multi-variation items.
    • You have a lot of inventory.
    • You want your listings to appear longer than ten days.

5 –  list in the correct category

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6 – Indicate your terms and conditions. Do not forget payment methods, shipping and handling costs, return policies, and warranties.

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7 – Maintain a good selling history by focusing on timely deliveries. Track your sales with tools and apps to guarantee they reach buyers sooner than later.

8 – Set your featured posts wisely.

Use Promotions

eBay offers options to help your page and listings gain search visibility.

Promoted Listings Standard

eBay promotes your listing in sponsored places and charges when a buyer clicks on and purchases your item.

Promoted Listings Express

eBay promotes your listing in sponsored areas and takes a flat upfront fee based on your item’s category and the auction’s length.

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Promoted Listings Advanced

eBay promotes your listing in the top slots for search terms you bid for and win, then charges you per click.

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The Bottom Line

Hopefully, my article has made it easier for you to understand why your eBay listing isn’t showing up.

The main thing to remember is your listing hasn’t appeared yet because either eBay hasn’t indexed it yet or they removed it. For the former, you need to wait for 24 hours and not revise your listing within that time. You can edit your listing to meet eBay’s policies for the latter.

If you’re a new eBay seller looking for profitable selling ideas, you need to know the best things to sell on eBay.

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