How to Change Language on Amazon | Simple Step By Step Guide

how to change language on amazon

Omar Founder of OJ Digital Solutions

Table of Contents

Is your Amazon account in a foreign language, and you’re trying to understand how to change language on Amazon?

You may feel like a stressed-out alien if you visit the Amazon marketplace website or Amazon Prime Video’s site to buy or watch something, only to face incomprehensible foreign words.

These hiccups occur, but don’t worry. I’m here to help you solve this problem.

Enough with the alien-centric metaphors. With the help of this guide, I’ll teach you how to change the language on Amazon back to English or to your preferred language and stop Amazon Prime videos from speaking in languages you don’t understand.

The tips here are for you, whether you access Amazon’s commercial and video streaming services using a PC, laptop, or smartphone.

As a seller on Amazon marketplace, this article could also help you earn browny points with your customers if you know how to help them clear the language barrier that blocks them from buying your products.

Without further ado, let’s dive deeper into the problems and solutions involving the language barrier on Amazon.

Why Your Amazon Page is in a Different Language: Causes and Solutions

There are many reasons why the Amazon page on your screen is not in English. Here are some of the main causes of such a problem:

  1. Your Amazon default language settings are set to a foreign one.
  2. The preferred country settings in your Amazon account settings are set to non-English speaking countries.
  3. Your computer has VPN settings that cause Amazon to display in a language you don’t understand, thinking that’s your language preference.
  4. You’re visiting other region specific amazon sites.
  5. You reached Amazon from a third-party website written in a different language.
  6. Amazon cookies may be causing language problems.
  7. Your browser language settings are out of order.
  8. Your browser needs to be updated.

These causes may sound too technical initially, but setting these issues straight is not as hard as it looks.

Let’s analyze the possible reasons for your Amazon language barrier and discover how to change language settings to something you’d understand.

Default Language Settings Set to a Non-English Language

It’s all about flagging the cause of the problem.

In this case, check out the flag beside the search bar of the Amazon website, as you can see below.

how to change language on amazon

Is the flag beside the search bar not Australian, American, Canadian, or British?

If the flag is not from one of these English-speaking nations, there is a big chance your amazon language settings are out of order.

At any rate, when you can’t see a single English word on the Amazon website, here’s what you can do to help resolve the issue.

When Using a Desktop or Laptop Computer

Follow the procedure below to help get your PC or laptop back to English.

1 – Click the flag icon next to the search bar. You will now see the preferred languages section, with the different languages written per option.

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2 – Click any radio button indicating the word English.

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3 – Click Save Changes, which is the yellow button found below, so change the display language.

Note that the Save Changes button is not in English. The safe bet is that the Save Changes button is the yellow button.

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When Using a Smartphone

If you’re using your hand-held device to access the Amazon website using a browser like Chrome, etc., you can do the following to address the language issue:

1 – Scroll down until you reach the bottom of the Amazon homepage.

2 – Tap the globe icon, as shown below:

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3 – Select any choice that indicates English, then tap Save Changes.

4 – Wait for the email notification indicating successful language setting changes.

The Amazon Smartphone App

Now, you might use an app on your smartphone instead of a browser like Chrome for Android, etc. In this case, you can do the following to tweak the Amazon app language settings correctly:

1 – Click on the hamburger icon, like the one you see below.

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2 – Go to Settings.

3 – Click Country & Language in the Settings menu.

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4 – Select English as your language.

5 – Select any English-speaking country under Country.

Preferred Country Settings Need Adjusting

Given that the United States has Spanish as one of its major languages, you might ask this question if you were born and raised in America: Why is my Amazon in Spanish?

The answer: Take a look at the country settings of the Amazon marketplace page you visited.

Country settings affect the language you see when browsing, shopping, or communicating with Amazon’s online store.

If you receive email notifications in Spanish or see your dream item’s product listing in the same language, you may have a Spanish-speaking country (such as Spain or Mexico) set as your preferred country.

To resolve this issue (whether you’re having trouble with Spanish, Italian, German, etc.), simply do the following:

1 – Place your mouse cursor over the drop-down arrow beside the flag near the search box, as shown in the encircled part of the image below.

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2 – Click Change country/region at the bottom of the language drop-down menu (the blue link encircled below).

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3 – Select your preferred country.

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4 – Click the Go to website button.

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Try following the steps above, and I guarantee you, as long as the country/region you chose has English as its official language, you will be able to surf and buy products in a language you understand.

Inappropriate VPN Settings

If, for whatever reason, you’re accessing the Internet through a Virtual Private Network (VPN), this could be why you can’t understand the language on your Amazon homepage.

Without going too much into the technical details, VPN servers are computers that act as a communication middleman between you and Amazon.

These servers – which help relay Amazon.com’s text, photos, and other media to your computer or mobile screen – are located worldwide.

If your VPN settings are set in, for example, France, Amazon will think you’re from France and will display the website in French.

Check out the graphic below to get a clearer picture of how VPN works.

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Switching to a VPN server in an English-speaking country will do the trick to help you understand the Amazon website again.

You might want to consult a computer networking professional or contact your VPN provider if tweaking VPN settings is not your cup of tea.

Accessing Amazon through a Third-Party Website Written in a Foreign Language

The key to resolving this issue is to ask the following questions:

  1. Did you click on a link on another website (third-party website) other than Amazon to reach Amazon?
  2. Is the third-party website’s language NOT ENGLISH?

If your answer to both questions is yes, the third-party website is a prime suspect for your language problem on Amazon.

Now for this issue, there are two types of third-party websites. The first is search engines, which include Google, Bing, Yahoo!, etc.

The second one is any website other than Amazon, that is written in a language other than English, and does not fall under the category of search engines.

If you reached Amazon through a foreign-language website that is NOT A SEARCH ENGINE, the simple solution is to avoid using that site to reach Amazon.

But if you reached Amazon through, for example, Google or Microsoft Bing, then you could do the following to adjust your search engine’s location settings back to English.

For Google Users

Here are the steps to revert your search engine settings to English:

1 – On a Google search results page, hit the gear-shaped Settings icon, as displayed below:

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2 – Click See all settings.

3 – Scroll to the bottom of the page, to the Region Settings section.

4 – Click the radio button beside any country where English is the official language, as you can see below:

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5 – Click Save.

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For Microsoft Bing Users

Now, if you’re a fan of the Microsoft Bing search engine and you enjoy visiting Amazon through that browser, you can follow this procedure to get your language settings back on track:

1 – Click the hamburger menu icon, as encircled below:

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2 – Hit Settings, then click Country/Region.

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3 – Select any English-speaking country.

If you’re going to pick United States, make sure it’s United States – English and not United States – Spanish. This will prevent you from seeing Amazon in Spanish.

Amazon Cookies Causing “Language Indigestion”

As grandmas are usually known for giving cookies, so are websites like Amazon.

But cookies from Amazon are not always as wonderful as those from grandma.

The cookies that websites store in your browser are just files that help the sites track your activity.

Ideally, cookies help enhance a visitor’s experience. For example, Amazon-related cookies help the e-commerce site identify customer buying patterns for better product recommendations.

However, some unethical website owners use cookies to sell customer data to the highest bidder.

Whether you like the controversial cookie or not, it is a fact of linked life on the Internet. This cookie could also cause language problems on Amazon.

To resolve cookie-related Amazon language difficulties, do the following ONLY IF you made sure you have the correct language and region settings on Amazon and in your browser (the following steps are for Google Chrome):

1 – Type chrome://settings/siteData in the address bar of your Chrome, like so:

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2 – Write amazon in the search bar located at the top right corner.

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3 – Hit the button Remove All Shown.

4 – To confirm, click Clear all.

Now, if Microsoft Edge is your browser of choice, here are the steps by which you can clear your Amazon cookies:

1 – Type edge://settings/siteData in Microsoft Edge’s address bar and press Enter.

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2 – Enter amazon in the top-right search bar, then hit Remove all shown button.

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3 – Click Remove all shown.

4 – Hit Clear

Remember that clearing cookies related to Amazon is like starting with a clean slate. This means Amazon will forget you logged in, and have to repeat the process of signing in to your account. After clearing cookies, you may also have to readjust your language and region settings for Amazon.

Your Browser Has Out-of-Alignment Language Settings

Many browsers support multiple languages.

Though this has made the Internet surfing experience more culturally inclusive, it has led to problems like people not understanding their Amazon web pages.

But whether you’re using Chrome or Edge as your browser, there are ways to break the Amazon language barrier.

For Chrome Users

1 – Go to Settings by clicking the menu icon, which is near the address bar, as shown below:

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2 – Search for and click Languages in the left column of the Settings page.

3 – Check out any language other than English.

4 – Click the menu icon beside the non-English language, as indicated below.

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5 – Hit Remove.

For Edge Users

1 – Click the menu icon somewhere to the right of the address bar, as indicated below:

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2 – Hit Settings, which is somewhere at the bottom of the drop-down menu.

3 – Click Language, located somewhere in the middle of the left column.

4 – Click the menu button beside any non-English language, then hit Remove.

Browser is Outdated

Remember that staying updated is as essential for you as it is for browsers.

If your browser shows a tendency to display foreign languages, it might be doing so because it is not yet the best version of itself.

Here are the steps you can follow to update your browser:

  1. If you’re using Chrome, go to Settings > About Chrome and check if an update is available.
  2. If Microsoft Edge is your browser of choice, go to Settings > About Microsoft Edge (the browser will automatically update itself).
  3. If you’re surfing the net using Firefox, click Preferences and follow the steps mentioned in the Firefox Updates section.

How to Change Language on Amazon Prime Video

Nothing’s worse than starting your binge-watch session on Prime, only to hear a language completely alien to you.

Unless you want to exercise your foreign language-learning skills, you can do the following to change the language settings back to English without interrupting your video viewing:

  1. Select the Subtitles & Audio icon.
  2. Under the Audio column, select English.
  3. Do the same as in step 2 under the Subtitles column.

Assuming English is available as an audio or subtitle option, following the steps above will enhance your viewing experience.

Now, if you are just beginning to access your Prime Video account using a PC or laptop browser, this is the straightforward procedure to change your language settings:

  1. Type primevideo.com/settings/ in your browser’s address bar and log in to your Amazon account when instructed.
  2. Select the Language tab.
  3. Click on the circular shape to the left of English.
  4. Hit the Save button.

If you’re using your smart TV to access Prime, click the gear icon, then go to Language. That’s where you can select English.

Now if you’re using the Amazon Prime Video app on your smartphone, these are the things you have to do:

  1. Click the icon of the Amazon Prime Video app.
  2. Tap My Stuff.
  3. Tap the gear icon, which will lead to Settings.
  4. Tap Language.
  5. Select English.
  6. Tap Yes to reload or refresh the app.

Now that you’ve seen all the possible causes and solutions for the language barrier you might encounter on Amazon, it’s time for some commonly asked questions and their answers.

Frequently Asked Questions (FAQ)

Why is My Amazon Prime in Spanish?

There are many reasons why you’re hearing your favorite Prime series or movies in Spanish or other languages. These are:

  1. You’ve reached Prime through an Amazon website customized for Spain or Mexico.
  2. You probably changed your language preferences to Spanish on Amazon.com or Prime Video.
  3. You’re using an old Roku unit.

For the first two issues, following the steps mentioned in this article would more likely resolve the problem.

For the Roku issue, a reboot of the device usually does the trick. But just in case reboots don’t work, perhaps you should buy a new device.

How Do I Change My Amazon Echo Device Language Settings Back to English?

Go to More > Settings > Device Settings. Then choose your device and select English in the app.

How do I Change the Language of my Amazon App on the iPhone?

Though the iPhone has apps that are programmed in a different way than the apps of the more common Android-run phones, the process for changing language settings on the Amazon app for almost any phone is the same.

Therefore, if you have an iPhone with an Amazon app installed, simply follow the steps mentioned near the beginning of this article to get yourself out of language trouble.

Enjoy Shopping and Watching Without Being a Stranger (Conclusion)

The next time you ask: “How do I change my Amazon back to English ?”, you won’t be lost for words. And it’s not because you don’t understand the words.

Go ahead. Get the most value out of one of the world’s best platforms for shopping and video streaming by applying this article’s tips and tricks on how to change the language on Amazon back to English.

Check out our blog for more useful tips related to Amazon.

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